Began Operations: August 2003
Monday:
12:00 AM - 11:59 PM
Tuesday:
12:00 AM - 11:59 PM
Wednesday:
12:00 AM - 11:59 PM
Thursday:
12:00 AM - 11:59 PM
Friday:
12:00 AM - 11:59 PM
Saturday:
12:00 AM - 11:59 PM
Sunday:
12:00 AM - 11:59 PM
Closed on:
Independence Day, Thanksgiving, Christmas
4
866-748-2436
Deaf/Hard of hearing
Counseling offered in: English, Spanish
Third-party counseling: Spanish, Mandarin, Cantonese, Korean, Vietnamese, French, Russian, AT&T services with translation in over 140 languages
Deaf/Hard of hearing: Video relay interpreter
Number of direct calls to the quitline: 56,142
Number of tobacco users receiving services: 28,817
Number of tobacco users registering for Web-based services: 15,322
Number of tobacco users referred to the quitline: 3,223
Amount per smoker spent on services and medications: $7.93
Amount per smoker spent on media and promotions: $1.50
Promotional reach: 4.68 %
Treatment reach: 4.31 %
NAQC standard quit rate: 35.70 %
Context for quitline metrics:

Time period for quit rate data collection: The evaluation results here include tobacco users who registered between December 1, 2009 and November 30, 2010. Evaluation surveys were conducted between July 5, 2010 and July 5, 2011. Quit rate 95% confidence interval: 32.8-38.7%. Consent obtained for follow-up. Consent asked of all tobacco users 18 years and older registering for services. Consent rate 94%. Average time to follow-up: 180 days. Response rate at follow-up: 25.8%.
Funder of quitline services: Oklahoma Tobacco Settlement Endowment Trust, Oklahoma State Department of Health
Operator of counseling services: Alere Wellbeing
Funding source(s): State/Provincial government, Tobacco tax revenues, MSA funds, Federal government