New Mexico
Quitline Profile
United States
Quitline: New Mexico Free Tobacco Help Line
Began Operations: May 2005
Standard Hours of Operation
Monday:
12:00 AM - 11:59 PM
Tuesday:
12:00 AM - 11:59 PM
Wednesday:
12:00 AM - 11:59 PM
Thursday:
12:00 AM - 11:59 PM
Friday:
12:00 AM - 11:59 PM
Saturday:
12:00 AM - 11:59 PM
Sunday:
12:00 AM - 11:59 PM
Closed on:
Closed Thanksgiving, Independence, and Christmas Day- closed at 1pm Christmas Eve and 4:30 pm on New Years Eve
Telephone Numbers
Line
Phone Number
Language/Subject
1
(800) 784-8669
English
2
(855) 335-3569
Spanish
3
(800) 483-3114
Fax
4
(855) 855-7081
Deaf/Hard of hearing
Supported Languages
Counseling offered in: English, Spanish
Third-party counseling: AT&T interpretive services with translation in over 140 languages.
Deaf/Hard of hearing: TTY relay CA Communication Assistant
 
Phone Counseling
Types:
brief intervention
single-session
multi-session (client-initiated)
multi-session (counselor-initiated)
Text Msg to cell phone (two-way)
Text Msg to cell phone (one-way)
Length of standard first session: 25 min
Length of standard follow-up session: 15 min
Counseling session topics:
tobacco history
developing a quit plan
setting a quit date
withdrawal symptoms
relapse prevention
weight gain
use of cessation medication
stress management
other
Web-Based Services
quitline information
cessation information
self-help tools
automated e-mail messages
interactive counseling
chat rooms
Cessation Medications
Free Medications
patch
gum
lozenge
nasal spray
inhaler
varenicline
bupropion
Discounted Medications
patch
gum
lozenge
nasal spray
inhaler
varenicline
bupropion
Distribution Methods
voucher
by mail
Other Services
voicemail with callbacks
recorded self-help messages
referral to other health services
mailed info or self-help resources
To receive counseling:
Services available to youth (age 13 and older) adult tobacco users, family and friends of tobacco users and health care providers. Must be ready to quit in the next 30 days.
To receive medication:
Must be age 18 or older, ready to quit within 30 days, participating in counseling and have no contraindications for nicotine replacement therapy.
Specialized Materials
youth, under 18
youth, 18-25
older tobacco users, 55+
smokeless tobacco users
pregnant tobacco users
multiple addictions
racial/ethnic populations
lesbian, gay, bisexual or transgender
chronic health conditions
low socioeconomic status or Medicaid
low literacy
other
mental health disorders including psychiatric conditions
Fax or electronic referral program:  Yes
Person(s) eligible to refer patients:
certified or trained fax referral providers
clinicians or non-clinicians in a healthcare setting
clinicians or non-clinicians in a community-based organization
other
Available referral methods:
faxed form
e-mail or online
EMR with electronic submission
Tobacco users can be referred if they:
are thinking about quiting
indiciate a readiness to quit within 30 days
are ready to make a quit attempt
are quit and seek help to stay quit
Referred patients contacted within:  Within 48 hours
Other services available to referring providers:
quitline and/or referral brochures
customized referral/consent forms
patient progress reports
customized provider feedback reports
staff training
quitline/referral program newsletter
Referral program contact:
Other information:
Smoke-Free Laws
Workplaces: No
Bars: Yes
Restaurants Yes
Tobacco Tax Rates
Current cigarette tax rate: $1.66
Effective date: July 1, 2010
Amount of last increase: $0.75
Callers (Source: NAQC Annual Survey - 2015)
Number of direct calls to the quitline: 16,308
Number of tobacco users receiving services: 4,509
Number of tobacco users registering for Web-based services: Not available
Number of tobacco users referred to the quitline: 546
Calculations (Source: NAQC Annual Survey - 2015)
Amount per smoker spent on services and medications: $4.20
Amount per smoker spent on media and promotions: Not available
Promotional reach: 1.80 %
Treatment reach: 1.50 %
NAQC standard quit rate: 30.60 %
NOTE: Additional quitline data is available online at www.naquitline.org/data/
Context for quitline metrics:
Time period for quit rate data collection: Tobacco users who registered between January 12, 2013 and November 30, 2014. Evaluation surveys were conduct between January 7, 2014 and June 30, 2015.
Funder of quitline services: New Mexico Department of Health
Operator of counseling services: Optum
Funding source(s): State/Provincial government, MSA funds, Federal government
Profile last updated on October 12, 2016