Missouri
Quitline Profile
United States
Quitline: Missouri Tobacco Quitline
Began Operations: June 2005
Website: http://health.mo.gov/living/wellness/tobacco/smokingandtobacco/tobaccocontrol.php#quitline
Standard Hours of Operation
Monday:
12:00 AM - 11:59 PM
Tuesday:
12:00 AM - 11:59 PM
Wednesday:
12:00 AM - 11:59 PM
Thursday:
12:00 AM - 11:59 PM
Friday:
12:00 AM - 11:59 PM
Saturday:
12:00 AM - 11:59 PM
Sunday:
12:00 AM - 11:59 PM
Closed on:
Independence Day, Thanksgiving and Christmas.
Telephone Numbers
Line
Phone Number
Language/Subject
1
(800) QUIT-NOW
English/Spanish
Supported Languages
Counseling offered in: English, Spanish, other languages through phone translation service
Third-party counseling: 
Deaf/Hard of hearing: Direct TTY machine
Phone Counseling
Types:
brief intervention
single-session
multi-session (client-initiated)
multi-session (counselor-initiated)
Length of standard first session: 30 min
Length of standard follow-up session: 15 min
Counseling session topics:
tobacco history
developing a quit plan
setting a quit date
withdrawal symptoms
relapse prevention
weight gain
use of cessation medication
stress management
other
Web-Based Services
quitline information
cessation information
self-help tools
automated e-mail messages
interactive counseling
chat rooms
Cessation Medications
Free Medications
patch
gum
lozenge
nasal spray
inhaler
varenicline
bupropion
Discounted Medications
patch
gum
lozenge
nasal spray
inhaler
varenicline
bupropion
Distribution Methods
voucher
by mail
Other Services
voicemail with callbacks
recorded self-help messages
referral to other health services
mailed info or self-help resources
To receive counseling:
All tobacco users one call; multiple calls for Medicaid, uninsured, pregnant.
To receive medication:
WISEWOMAN participants referred by their WISEWOMAN provider via fax can receive 4 weeks of OTC NRT. All other tobacco users can receive a 2-week starter pack of OTC NRT (while funding lasts).
Specialized Materials
youth, under 18
youth, 18-25
older tobacco users, 55+
smokeless tobacco users
pregnant tobacco users
multiple addictions
racial/ethnic populations
lesbian, gay, bisexual or transgender
chronic health conditions
low socioeconomic status or Medicaid
low literacy
other
mental health disorders including psychiatric conditions
Fax or electronic referral program:  Yes
Person(s) eligible to refer patients:
certified or trained fax referral providers
clinicians or non-clinicians in a healthcare setting
clinicians or non-clinicians in a community-based organization
other
Available referral methods:
faxed form
e-mail or online
EMR with electronic submission
Tobacco users can be referred if they:
are thinking about quiting
indiciate a readiness to quit within 30 days
are ready to make a quit attempt
are quit and seek help to stay quit
Referred patients contacted within:  Within 48 hours
Other services available to referring providers:
quitline and/or referral brochures
customized referral/consent forms
patient progress reports
customized provider feedback reports
staff training
quitline/referral program newsletter
Referral program contact:
Leslie Murphy
Missouri Dept. of Health and Senior Services
(573) 522-2820
leslie.murphy@health.mo.gov
Additional information:
Smoke-Free Laws
Workplaces: No
Bars: No
Restaurants No
Tobacco Tax Rates
Current cigarette tax rate: $0.17
Effective date: October 1, 1993
Amount of last increase: $0.04
Callers (Source: NAQC Annual Survey - 2011)
Number of direct calls to the quitline: 12,799
Number of tobacco users receiving services: 6,036
Number of tobacco users registering for Web-based services: 2,775
Number of tobacco users referred to the quitline: 976
Calculations (Source: NAQC Annual Survey - 2011)
Amount per smoker spent on services and medications: $0.70
Amount per smoker spent on media and promotions: $0.14
Promotional reach: 0.65 %
Treatment reach: 0.63 %
NAQC standard quit rate: 24.00 %
NOTE: Additional quitline data is available online at www.naquitline.org/data/
Context for quitline metrics:
Time period for quit rate data collection: Registrants between 1/1/2010 and 5/31/2011 were surveyed between 7/19/2010 and 12/31/2011. 30-day respondent quit rate with 95% confidence interval: 21.1 - 27.0%. Consent was obtained for follow-up. Consent was asked of quitline callers who registered for materials or intervention services within the evaluation period. This included tobacco users, providers, and proxy callers who requested services. Consent rate 98%. Average time to follow-up: 185 days. Response rate at follow-up: 40.0%. This evaluation included English speakers only.
Funder of quitline services: Missouri Department of Health & Senior Services
Operator of counseling services: Alere Wellbeing
Funding source(s): Centers for Disease Control & Prevention
Profile last updated on February 27, 2013
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