Number of direct calls to the quitline: 226
Number of tobacco users receiving services: 88
Number of tobacco users registering for Web-based services: Not available
Number of tobacco users referred to the quitline: 66
Amount per smoker spent on services and medications: $0.70
Amount per smoker spent on media and promotions: Not available
Promotional reach: 0.20 %
Treatment reach: 0.30 %
NAQC standard quit rate: 32.60 %
Context for quitline metrics:
Time period for quit rate data collection: Tobacco users who registered between February 1, 2013 and July 31, 2014. Evaluation surveys were conduct between August 16, 2013 and March 14, 2015.
***The current website is under construction and will be available soon!
Funder of quitline services: Center for Disease Control and Prevention
Operator of counseling services: Optum
Funding source(s): CDC Grants