Manitoba
Quitline Profile
Canada
Quitline: Smokers' Helpline
Began Operations: April 2003
Standard Hours of Operation
Monday:
07:00 AM - 08:00 PM
Tuesday:
07:00 AM - 08:00 PM
Wednesday:
07:00 AM - 08:00 PM
Thursday:
07:00 AM - 08:00 PM
Friday:
07:00 AM - 05:00 PM
Saturday:
08:00 AM - 04:00 PM
Sunday:
08:00 AM - 04:00 PM
Closed on:
New Year, Good Friday, Easter, Victoria Day, Canada Day, Labor Day, Thanksgiving, Christmas, Boxing Day, Civic Holiday
Telephone Numbers
Line
Phone Number
Language/Subject
1
(877) 513-5333
English
2
(877) 513-5333
Other than English
3
1-866-366-3667
English
4
1-866-527-7383
French
Supported Languages
Counseling offered in: English/French
Third-party counseling: 
Deaf/Hard of hearing: 
Phone Counseling
Types:
brief intervention
single-session
multi-session (client-initiated)
multi-session (counselor-initiated)
Length of standard first session: 20 min
Length of standard follow-up session: 15 min
Counseling session topics:
tobacco history
developing a quit plan
setting a quit date
withdrawal symptoms
relapse prevention
weight gain
use of cessation medication
stress management
other
Web-Based Services
quitline information
cessation information
self-help tools
automated e-mail messages
interactive counseling
chat rooms
Cessation Medications
Free Medications
patch
gum
lozenge
nasal spray
inhaler
varenicline
bupropion
Discounted Medications
patch
gum
lozenge
nasal spray
inhaler
varenicline
bupropion
Distribution Methods
voucher
by mail
Other Services
voicemail with callbacks
recorded self-help messages
referral to other health services
mailed info or self-help resources
To receive counseling:
To receive medication:
Specialized Materials
youth, under 18
youth, 18-25
older tobacco users, 55+
smokeless tobacco users
pregnant tobacco users
multiple addictions
racial/ethnic populations
lesbian, gay, bisexual or transgender
chronic health conditions
low socioeconomic status or Medicaid
low literacy
other
mental health disorders including psychiatric conditions
Fax or electronic referral program:  Yes
Person(s) eligible to refer patients:
certified or trained fax referral providers
clinicians or non-clinicians in a healthcare setting
clinicians or non-clinicians in a community-based organization
other
Available referral methods:
faxed form
e-mail or online
EMR with electronic submission
Tobacco users can be referred if they:
are thinking about quiting
indiciate a readiness to quit within 30 days
are ready to make a quit attempt
are quit and seek help to stay quit
Referred patients contacted within:  Within 24 hours
Other services available to referring providers:
quitline and/or referral brochures
customized referral/consent forms
patient progress reports
customized provider feedback reports
staff training
quitline/referral program newsletter
Referral program contact:
Canadian Cancer Society - Smokers Helpline
(877) 513-5333
wcooke@mb.cancer.ca
Additional information:
Smoke-Free Laws
Workplaces: Yes
Bars: Yes
Restaurants Yes
Tobacco Tax Rates
Current cigarette tax rate: $8.786
Effective date: April 13, 2011
Amount of last increase: $3.695
Callers (Source: NAQC Annual Survey - 2011)
Number of direct calls to the quitline: 614
Number of tobacco users receiving services: 299
Number of tobacco users registering for Web-based services: 209
Number of tobacco users referred to the quitline: 137
Calculations (Source: NAQC Annual Survey - 2011)
Amount per smoker spent on services and medications: $0.16
Amount per smoker spent on media and promotions: $0.11
Promotional reach: 0.10 %
Treatment reach: 0.13 %
NAQC standard quit rate: Not available
NOTE: Additional quitline data is available online at www.naquitline.org/data/
Context for quitline metrics:
***Metrics from 2012 is not being made public.
Funder of quitline services: Health Canada/Manitoba Healthy Living, Seniors and Consumer Affairs
Operator of counseling services: Canadian Cancer Society, Ontario
Funding source(s): Health Canada/Manitoba Healthy Living, Seniors and Consumer Affairs
Profile last updated on February 6, 2014